Eat, Drink, Be Merry… And Recycle Your Aluminium

CHRISTMAS ADVERT DESIGN 2Dreaming of a green Christmas? Recycling aluminium packaging is a simple way to make a positive difference this Christmas, according to the Aluminium Packaging Recycling Organisation (Alupro).

Alupro has launched a range of free resources to help local authorities encourage residents to recycle aluminium packaging over the Christmas period.

It’s surprising how many of our festive treats come packaged in aluminium. Even turkeys are sold in aluminium trays, and of course there’s the 175m mince pies we’ll be munching our way through… but what happens to the packaging?

“Our Christmas campaign supports the work we do with local authorities throughout the year to encourage residents to recycle their metal packaging. Alupro runs the ‘MetalMatters’ programme, which sees industry partnering with local authorities to promote recycling”

“Alupro is reminding everyone to put drinks cans, pie cases, wrapping foil and turkey trays in their recycling,” said Rick Hindley, Executive Director of Alupro. “Since aluminium can be endlessly recycled, it can be remade into a vast range of products and back on our shelves within weeks.”

Not sure what’s made of aluminium?

  • Aerosol cans – after sprucing the house up for visitors, drop those empty spray cans in with your recycling.
  • Turkey trays, mince pie cases and wrapping/chocolate foil – just give them a quick rinse, scrunch them up, and add them to your other metals for recycling.
  • Metal bottle tops – these are also made of aluminium, and are easiest to recycle if you screw the cap back on the bottle and recycle with the glass. Strange, but true.
  • Drinks cans – an extra 500m drinks cans are sold in the UK at Christmas time! Recycling one can saves enough energy to keep the Christmas tree lights on for two hours. What will you do with yours? (Answer: Recycle it, of course!)

“Aluminium has many properties that make it suitable for a wide variety of uses,” explains Rick Hindley, “and because it’s endlessly recyclable it can be remelted and reused over and over again. In fact 75% of all aluminium ever produced is still in use today.”

Rick added: “Our Christmas campaign supports the work we do with local authorities throughout the year to encourage residents to recycle their metal packaging. Alupro runs the ‘MetalMatters’ programme, which sees industry partnering with local authorities to promote recycling. MetalMatters has been delivered in over 50 council areas, reaching half a million households.

“The MetalMatters programme is a proven, cost-effective approach to making a positive difference to aluminium recycling rates.”

Watch the Alupro video that promotes festive season aluminium recycling


 

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